Over the years, many companies have used promotional products such as branded bags as part of an affordable and effective marketing strategy. From start-ups to small and large companies, the use of promotional bags has become a go-to for marketing.
According to a recent survey in the US, 8 out of 10 people own at least one promotional product. 6 out of 10 of them use this product for at least 2 years. 85% of people who have received a promotional product do business with the advertised brand.
About 89% of customers remember advertised brands at least two years after receiving a promotional product. At least one promotional bag is owned by 35% of consumers in the US.
In this post, we’ll focus on when you should start considering using promotional bags for your business.
WHEN YOU NEED AN AFFORDABLE AND EFFECTIVE MARKETING STRATEGY
Digital advertising is a big challenge for many small businesses. The worst part is that these ads often require a continued subscription to keep running. However, these businesses can achieve their marketing desires by using affordable promotional bags.
The best part is that there are affordable promotional bag variants for every business scale. Most manufacturers of promotional products ensure their prices are affordable in terms of supply and mass distribution. The low price of these bags has nothing to do with how effective they are.
According to the statistics above, the return on investment from promotional products such as bags is amazing. This means you can get almost the same results as digital advertising without breaking the bank. Click here to get awesome promotional bag.
WHEN YOU NEED INSTANT RECOGNITION OF YOUR BRAND
Brand recognition means that people can identify the services or products offered by your company by just looking at the logo. There are many well-known brands around the world with impressive brand recognition.
Consumers will remember your brand better if you provide them with promotional products such as bags. According to the figures above, most consumers can recall the advertised brand after receiving the promotional product. These promotional bags will stay in people’s cars, offices or homes, keeping your business info in their minds as often as they see it.
In some cases, people stick to the promotional bag for six months on average. Your business gift (in this case a promotional bag) will help them remember what your brand has to offer as soon as they see your logo.
WHEN YOU NEED BIGGER BUSINESS EXPOSURE
We often stare at billboards and TV commercials for only a few seconds. However, promotional bags are always before our eyes. For example, if your promotional bag is fashionable, consumers will take it with them wherever they go.
This makes them the perfect way to give your business greater exposure. Look like this; You can turn your customers into mobile billboards by giving them promotional bags.
Promotional bags often serve two roles. The first is that consumers will feel valued and know that you are thinking of them and the second is that they will take your brand with them wherever they go.